WHAT IS IT?KVD Beauty's iconic matte liquid lipstick with all-day, transfer-proof wearnow in an evolved formula for hyper-lightweight comfort. The bold shades are packed with pigment for a just-swiped look that lasts all day. The KVD Beauty Everlasting Hyperlight Transfer-Resistant Liquid Lipstick comes in 21 shades. WHY YOU NEED ITAll-Day Transfer-Resistant Wear. The iconic high-performance you expect from KVD. Extreme Hyperlight Comfort The ultra-thin, flexible formula moves with your lips to help prevent caking + flaking. Non-Drying Feel With nourishing raspberry stem cells to help provide all-day comfort. Feather-Resistant Matte Finish In petal-soft neutrals + intoxicating pops named after poisonous plants + bizarre blooms. Slim Precision Tip Angled for complete control. SHADE NAME AND DESCRIPTOR- Queen of Poisons: Iconic chestnut rose (formerly Lolita)- Snake Willow: Hazelnut brown - Dead Nettle: Brown mauve- Moonflower: Terracotta rose- Quicksand Rose: Sienna beige- Jupiter's Eye: Deep brick red- Moth Orchid: Soft pink- Spiked Celosia: Neutral rose- Scarlet Pearl: Vibrant pink- Bleeding Heart: Warm pink- Velvet Cloak: Mauve rose- Baneberry: Bright berry- Milk Thistle: Vivid magenta- Midnight Phlox: Burgundy plum- Torch Ginger: Bright orange- Firespike: Orange red- Bloodflower: Blue-toned red- Painted Tongue: Pink-toned red- Cobra Lily: Rust red- Scorpiris: Indigo blue- Dark Wisteria: Purple blackberry 100% Vegan + Cruelty-Free.